Introducing the Interactive Marketing Hub™
Real Time. Real Engagement. Real Smart Marketing.
With more than 600 Tweets, 700 Facebook posts, and 34,000 Google searches per second, you need a real (and easy!) way to understand what's being said about your brand-right now, in real time.
ExactTarget's Interactive Marketing Hub is the industry's one and only solution that will help you join-and manage-the thousands of conversations that are taking place about your brand across all interactive channels. By providing you with a single customer view across Email, Mobile, Social, and Sites, the Interactive Marketing Hub will help you create real-time marketing, so you can do things like manage campaigns in real-time while simultaneously conversing across Twitter and Facebook. By merging the conversations that matter into one intuitive dashboard, you'll turn millions of data points into meaningful customer interactions.
Now that's what we call real [smart] marketing.
Use Your Customer Data to Personalise and Connect
The most sophisticated messages in the world won't resonate with your customers if you don't understand their preferences and behaviors. The Interactive Marketing Hub easily aggregates your data to help you understand how to communicate with your customers, and with Audience Builder, a powerful data segmentation and analytics engine, you can filter and segment your audiences based on more than one attribute at a time—all through a drag 'n drop interface.
Reliability + Extensible = Increased Productivity
The Interactive Marketing Hub is powered by the industry's most advanced platform, with responsiveness unlike any other. When you rely on us to power your messages, you'll notice an immediate increase in productivity. Our application processes more than 600 million rows of data per minute, more than 150,000 automated programmes a month, and real-time execution of complex, transactional messages. With an average system up-time of 99.99%, you never have to worry about downtime or lost data.
Maximise Engagement to Build Lasting Relationships
Relevancy is no longer an option. And that's why we've designed the Interactive Marketing Hub to compliment the uniqueness of each and every prospect and customer—instead of the one-size-fits-all model of yesterday. You'll be able to see every marketing activity from one calendar within the interface, easily navigate between applications like content creation and campaign planning, and manage assignments, approvals, and completions for all tasks within your workflow across all interactive channels.
The Interactive Marketing Hub in Action
With ExactTarget, you'll finally have a 360-degree view of your customers, in one place. But don't just take our word for it. To experience the power of the Interactive Marketing Hub first hand, view our interactive demo.